Julio’s toy town: a street of houses with scaffolding, vans and tradespeople at work
Trades

The marketing team and receptionist for locksmiths

Someone locked out at 11pm rings the locksmith they trust first, and fake “local” locksmiths make that hard. Julio builds you an honest site that shows who you really are, and answers the phone while you’re mid-job.

  • £0 upfront
  • £79 a month
  • No contract
  • Live in about 48 hours
Julio dressed as a locksmith, holding a big key and a padlock

What is Julio?

Julio is the marketing team and receptionist you text: it builds your website, gets you found, and answers every enquiry.

  1. WebsiteBuilt, hosted and live
  2. MarketingGoogle, AI search and Instagram
  3. ReceptionistEvery call and enquiry answered

£0 upfront · from £79 a month · no contract · change anything by text

Sound familiar?

What gets in the way

  • Lockouts happen at night and at weekends, when you’re asleep or out on another call.

  • Fake “local” locksmiths with made-up addresses crowd the results, and you look the same.

  • Pay-per-lead ads for locksmiths are among the dearest of any trade.

How it works

Your website, marketing and receptionist, in one.

  1. 01 · Website

    A new website, built and live in 48 hours

    Julio reads your current site, Google profile and reviews, then builds an honest site with your real name, van and base, the prices you set and the areas you cover. Text a change, like “add anti-snap lock fitting”, and it’s done.

  2. 02 · Marketing

    Found on Google, AI search and Instagram

    Every week Julio writes a page for what people search when stuck, like “locked out, what should a call-out cost?”, keeps your Google profile fresh and turns lock upgrades into posts, with no addresses shown. You approve each one.

    How people look for you

    • “emergency locksmith [town]”
    • “24 hour locksmith”
    • “locked out of house”
    • “uPVC door won’t lock”
    Julio · this week
    • “Locked out? What a fair call-out looks like”, and the signs of a rogue locksmith
    • “Anti-snap locks explained”: what to ask for, and why
    • A lock change after a burglary, with the customer’s OK and no address shown
    Next week’s Instagram, for you to approve
  3. 03 · Receptionist

    Every call and enquiry answered

    When someone calls, day or night, Julio answers in seconds as your business, takes the address and door type, and only quotes prices you’ve set. Then it texts you straight away with who it was and what’s happened.

    Replies to every enquiry: on Julio. Calls, messages and bookings: on Julio + Receptionist.

    JulioExample

    I’m locked out and my kids are inside.

    JulioIf anyone’s in danger, call 999 now. Otherwise I’m getting Paul for you. What’s the address, and is it a uPVC or wooden door?

    Can Paul fit the anti-snap locks he quoted for?

    JulioPaul can fit them on Wednesday at 2pm, at the price he quoted you. Reply YES to book.

    Julio behind a reception desk with a headset, holding up a phone
Every week

Julio texts you what came in

What it did, who got in touch and what it suggests next. You just reply.

JulioExample

Morning Paul! Last week:
16 calls answered, 7 after 9pm. 6 lockouts passed to you within a minute
4 enquiries about lock upgrades replied to. 2 booked
Review requests sent to every customer from the week
The clocks go back on Sunday. Shall I post your door security checklist?

Pricing

What it costs

Website

£79 /month

£0 upfront, no contract, cancel by text.

  • A new site, copied from yours or upgraded
  • Hosting, and your domain connected
  • Changes by text
  • Google basics built in: fast, mobile, your business details in Google’s format, and a sitemap
  • Every enquiry recorded, with where it came from

Julio does the work, and a person checks your launch.

Join the waitlist
Recommended

Julio

£249 /month

£0 upfront, no contract, cancel by text.

Everything in Website, plus:

  • Weekly Google and AI-search work
  • Instagram posts you approve
  • Every enquiry to your phone
  • Replies to leads in about 60 seconds
  • Missed calls texted back
  • Review requests
  • A chat on your site

Julio does the work, and a person looks at anything it isn’t sure about.

Join the waitlist

Julio + Receptionist

£349 /month

£0 upfront, no contract, cancel by text.

Everything in Julio, plus:

  • The AI receptionist: answers your calls, takes messages and books people in
  • A fair-use call allowance each month

For when the phone rings and you can’t pick up.

Join the waitlist

Every plan: £0 upfront, no contract, cancel by text.

Add to either plan

+ Ads

from£399 /month + ad spend

Minimum ad spend £500 a month.

  • Meta and Google ads run by Julio and checked by a specialist
  • Your cost per enquiry, every month

Add it to either plan. No contract.

Join the waitlist

+ Your own expert

+£250 /month

A person on your account.

  • A named person
  • A monthly call
  • Checks before anything goes live

Add it to either plan. No contract.

Join the waitlist

See every plan and price

Questions

Questions locksmiths ask

Can my site say I’m local to every town I cover?

You can list the areas you cover, but only say you’re based somewhere if you really have a base there. The ASA has ruled against many locksmiths over fake addresses.

Can I say “police approved”?

No. The police don’t register locksmiths, and the MLA says the claim is usually a sign of a rogue trader.

Can I show the MLA logo?

Only if you’re an MLA member. The ASA ruled against a locksmith who used it without membership.

Can I say “no call-out charge”?

Only if someone who turns down the work pays nothing for the visit.

Will Julio answer at night?

Yes, on Julio + Receptionist. It answers every call, takes the details and texts you at once, and only quotes prices you’ve set. You decide which call-outs to take.

The rules Julio follows for locksmiths

  • No made-up addresses, map pins or “local” claims without a real base (ASA)
  • Never “police approved”, and the MLA logo only for members
  • Prices only as you set them, with VAT, and “no call-out fee” only if it’s true

Get a better website. Then win more customers.

Julio builds your new website, free to see. £79 a month to go live.

Join the waitlist
£0upfront
48 hoursto go live
60sto reply to every enquiry, on the Julio plan
0contracts

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