Julio’s toy town: a removals van, a dog groomer’s and a park with a pond
Local services

The marketing team for driving instructors

Learners and their parents want to see your prices, your car and when you have space. Julio builds you a better website, markets it every week and replies to enquiries while you’re mid-lesson.

  • £0 upfront
  • £79 a month
  • No contract
  • Live in about 48 hours
Julio dressed as a driving instructor, holding a steering wheel and a clipboard

What is Julio?

Julio is the marketing team and receptionist you text: it builds your website, gets you found, and answers every enquiry.

  1. WebsiteBuilt, hosted and live
  2. MarketingGoogle, AI search and Instagram
  3. ReceptionistEvery call and enquiry answered

£0 upfront · from £79 a month · no contract · change anything by text

Sound familiar?

What gets in the way

  • Messages come in while you’re teaching, and you can’t reply for an hour.

  • You explain your waiting list, prices and area over and over.

  • Pupils who pass leave gaps in the diary, and filling them takes weeks.

How it works

Your website, marketing and receptionist, in one.

  1. 01 · Website

    A new website, built and live in 48 hours

    Julio reads your site, Google profile and reviews, then builds pages for your lesson prices, car, areas and test centres, with your badge details. Need a change? Text it, like “Tuesday evenings are free again”, and it’s done.

  2. 02 · Marketing

    Found on Google, AI search and Instagram

    Each week Julio writes a page learners search, like the test routes at your local centre, and keeps your Google profile fresh. It turns pass days into posts with permission, and you approve each one with a tap.

    How people look for you

    • “driving lessons [town]”
    • “automatic driving lessons [town]”
    • “female driving instructor [town]”
    • “intensive driving course [town]”
    Julio · this week
    • Driving test routes at [test centre]: what to practise
    • Automatic or manual lessons in [town]: which should you learn in?
    • Pass day photos, with the pupil’s written OK, and a parent’s if they’re under 18
    Next week’s Instagram, for you to approve
  3. 03 · Receptionist

    Every call and enquiry answered

    When a learner or parent calls or messages mid-lesson, Julio replies in seconds, asks manual or automatic and when they’re free, and books lessons, never tests. Then it texts you the learner’s name and when they’re free.

    Replies to every enquiry: on Julio. Calls, messages and bookings: on Julio + Receptionist.

    JulioExample

    Hi, my son turns 17 next month. Do you have space for automatic lessons?

    JulioHi Mark, yes. The next regular slot is Wednesdays at 4pm from 4 November, £45 an hour. Shall I pencil him in? He’ll need his provisional licence first.

    I passed my theory test today. Can you book my practical?

    JulioWell done, Priya. Learners book their own test now, so here’s the gov.uk link. Tell me the date you get and I’ll plan your lessons around it.

    Julio behind a reception desk with a headset, holding up a phone
Every week

Julio texts you what came in

What it did, who got in touch and what it suggests next. You just reply.

JulioExample

Morning! Last week:
9 enquiries, all answered within a minute. 4 new pupils booked.
3 added to your waiting list.
Your Bradford test routes page is live.
Tuesday 5pm and Friday 10am may free up soon. Offer them to the waiting list?

Pricing

What it costs

Website

£79 /month

£0 upfront, no contract, cancel by text.

  • A new site, copied from yours or upgraded
  • Hosting, and your domain connected
  • Changes by text
  • Google basics built in: fast, mobile, your business details in Google’s format, and a sitemap
  • Every enquiry recorded, with where it came from

Julio does the work, and a person checks your launch.

Join the waitlist
Recommended

Julio

£249 /month

£0 upfront, no contract, cancel by text.

Everything in Website, plus:

  • Weekly Google and AI-search work
  • Instagram posts you approve
  • Every enquiry to your phone
  • Replies to leads in about 60 seconds
  • Missed calls texted back
  • Review requests
  • A chat on your site

Julio does the work, and a person looks at anything it isn’t sure about.

Join the waitlist

Julio + Receptionist

£349 /month

£0 upfront, no contract, cancel by text.

Everything in Julio, plus:

  • The AI receptionist: answers your calls, takes messages and books people in
  • A fair-use call allowance each month

For when the phone rings and you can’t pick up.

Join the waitlist

Every plan: £0 upfront, no contract, cancel by text.

Add to either plan

+ Ads

from£399 /month + ad spend

Minimum ad spend £500 a month.

  • Meta and Google ads run by Julio and checked by a specialist
  • Your cost per enquiry, every month

Add it to either plan. No contract.

Join the waitlist

+ Your own expert

+£250 /month

A person on your account.

  • A named person
  • A monthly call
  • Checks before anything goes live

Add it to either plan. No contract.

Join the waitlist

See every plan and price

Questions

Questions driving instructors ask

Can Julio book tests for my pupils?

No. Since 12 May 2026 only learners can book or change their own driving test. Julio explains how and sends them the gov.uk link.

Can Julio show my pass rate?

Only if you want it shown and it’s clear how it’s worked out. The ADI code of practice says pass-rate claims must not be open to misinterpretation.

I’m a trainee. Can I still have a site?

Yes. Julio makes clear you’re a trainee instructor with a pink badge, and never calls you a qualified ADI until you are.

Can Julio post pupils’ pass photos?

Yes, with the pupil’s permission, and a parent’s for under-18s. Julio asks and keeps a record of the answer.

Can Julio promise a quick test date?

No. No one can, given test waiting times, so Julio never advertises promised passes or test dates.

The rules Julio follows for driving instructors

  • Adverts are clear, fair and checkable, and pass rates say how they’re worked out (ADI code of practice)
  • Trainees on a pink badge are never described as qualified
  • No promised passes or test dates, and test bookings are always left to the learner

Get a better website. Then win more customers.

Julio builds your new website, free to see. £79 a month to go live.

Join the waitlist
£0upfront
48 hoursto go live
60sto reply to every enquiry, on the Julio plan
0contracts

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